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The Program Committee for the 44th International Congress for the History of Pharmacy is soliciting proposals for oral presentations and poster presentations for the Congress to be held 5‑8 September 2019 in Washington, D.C. Attendees are invited to submit abstracts on topics pertaining to “The Pharmacist and Quality Medicines,” including the training, practice and regulation of pharmacists or the social, scientific, technological, or economic aspects of pharmaceuticals and the pharmaceutical industry. and the history of the work of the pharmacist (i.e., pharmacy practice) and the profession’s effort to provide medicines of good quality

The deadline to submit an oral paper is Monday, 1 April 2019.

The Signs and Symbols as a Picture of Quality in Pharmacy and Medicine

Sitat The delivery of many services is interconnected with aspects of the environment and especially with the nature of design and architecture.

In certain cases the service cannot be received in an inappropriate physical and social context - part of the «service», part of what is consumed, is in effect the context.

Sitat
John Urry
  • Merkevarebygging - Branding - The process involved in creating a unique name and image for a product in the consumers' mind, mainly through advertising campaigns with a consistent theme. Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers.
Sitat If windows are good they act as a magnet

Window displays are in reality silent salesmen. They do two jobs very well. They may be used to sell merchandise and to sell an institution. Both are important.

Sitat
Sitat to stimulate interest in windows related to the professional services of pharmacy

give publicity to pharmacy as an institution

Sitat
Sitat Pharmacists are specially trained and educated for their work. Their services in connection with medicine and public health can scarcely be overestimated. Sitat
  • Semiotikk
    • Hva menes med begrepet? - Semiotics or semiology is the doctrine that characters communicate meaning. When something has character value, according to Charles Sanders Peirce, it is because a character by definition always represents - something - for some.
  • Ikonografi
    • Hva er ikonografi? - Iconography is the study of symbols depicted in a work of art. Traditionally, these symbols derive from a readily recognizable, common currency of cultural or religious experience
    • Inndeling i motiv
      • Dyr og fugler
      • «Farmasiens guder»
      • Plantemotiv
      • Apotektekniske motiv
  • Motivene brukt i apotekenes interiør, symbol og logo.
    • Kjedenes bruk
    • Organisasjoner
    • Ordet Apotek
  • Hva skjer når en taper sammenhengen?
    • Andres fortellinger
    • US Army Medical Corps
  • Lovverket av 2001 - The word pharmacy and compositions containing this word must not be used as a term for any business that is not a publicly approved pharmacy by law. Such words must also not be used as a designation and advertising for products that are not covered by the pharmacies' negotiation obligation.
  • Avslutning

Se også

Litteratur

  • H.S Noel; ''The Modern Apothecary, Eli Lilly and Company 1941 A Compendium in Four Parts. A Compilation of Authoritative Material Calculated to Prove Helpful to Pharmacists who are Primarily Interested in the Progress and Development of Their Prescription Departments

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